I'm so excited to launch my new series Let's Talk Shop on the Cryptid Creator Corner podcast. My first three jobs, not including mowing lawns, were in comic book shops and the community and friendships I made there have lasted a lifetime. Dropping once a month, this new project is designed to take you inside the lives and minds of comic book shop owners and employees around the world. We are starting off with Dimitrios Fragiskatos, owner of Anyone Comics in Brooklyn, New York. We talk about how crowdfunding can integrate into the direct market, the store's adapted strategy for book delivery during Covid, why aren't MCU/DCU movies bringing in younger readers, how neighborhood demographics influence product purchasing, what we both think of the new X-Men launch, where you can score the best pizza in town, and so much more. Thanks for joining me on this new endeavor. Hope you enjoy it as much as I do.
Special thanks to the donated voice talents of Dave Gafner, Miranda & Aiden Kucera, Cody from Keeping It Geekly, and my co-host Jimmy Gaspero.
[00:00:01] Hey Al, how's it hangin'?
[00:00:03] Hi, I'm looking for something that my 13 year old daughter would be interested in.
[00:00:09] They're really into like lumberjains and some of the female Marvel superheroes.
[00:00:15] Do you have anything that you could recommend?
[00:00:17] Hey what's up man?
[00:00:17] It's new comic book day, you know the drill.
[00:00:20] I'm looking for some new books to read.
[00:00:21] What's hot on the shelf this week?
[00:00:23] Hey, I was wondering if you happen to have any Bloomberg pre-cons in stock?
[00:00:28] Hi, I really like science fiction.
[00:00:30] I'm a big fan of Doctor Who and the television show Lost.
[00:00:34] Are there any comics you'd recommend?
[00:00:37] Let's Talk Shop
[00:00:39] Hello everybody and welcome to Let's Talk Shop!
[00:00:42] It's my sidecar companion to the Cryptid Creator Corner Podcast where you hear me normally
[00:00:46] where we chat with the folks in the trenches selling you the books that you love.
[00:00:51] Lately I'm asking creators I interview about who their favorite shop is
[00:00:54] and today I'm joined by Demetrius Fragascatos, the owner of Brooklyn New York based Anyone Comics
[00:01:01] who is nominated by Kevin Gilligan, VP and convention head for Geeks Out
[00:01:05] who put on FlameCon in New York which is actually going to be happening in less than a month.
[00:01:10] August 18th?
[00:01:11] Yeah, well Demetrius welcome to this show you're doing well?
[00:01:16] Oh yeah, as well as can be.
[00:01:18] Very busy right now?
[00:01:19] Yeah, I actually have two shops Anyone Comics and two years ago I opened up Everyone Comics in Queens
[00:01:25] and it's kind of like having a second child.
[00:01:31] You think the first one's done and raised but no that needs a lot of attention
[00:01:37] and the second one has a whole new set of problems that you did not think were possible
[00:01:43] two different personalities and stuff so yeah very busy.
[00:01:47] I'd imagine.
[00:01:48] Well we were back and forth like last week texting and you were going to a warehouse closing or something
[00:01:54] so tell me about that because I love hearing about how people get comic scores right?
[00:01:58] Yeah, so I like ever since so I've been up Anyone Comics seven years ago
[00:02:02] and a lot of my personal life and social life was grounded at the store
[00:02:09] and so I really don't go out for scores or hunts anymore
[00:02:13] when you have a store for the most part people come to you.
[00:02:17] I mean right you know people's collections.
[00:02:22] It's really funny because I just kind of noticed this like pattern of like widows or children
[00:02:28] like selling things and like I'm just visualizing how these people raise
[00:02:33] you know like grew their collection thinking that they created an aesthetic
[00:02:37] and literally whether they have one or not their kids or their spouses
[00:02:43] have no emotional connection to stuff and so they want to get rid of it more than they want to get a value for it.
[00:02:51] With that said before I've been up Anyone Comics I met with different comic shops
[00:02:56] and comic book retail like people in New York City.
[00:03:01] It was very mafioso and Joe Koch was one of the biggest helps.
[00:03:09] He owns a warehouse in Brooklyn. It's been around for 40 years.
[00:03:14] He has a crew to collection. He's been in some he's been a part of like comics retail
[00:03:20] and one way shape or form for the last 40 years.
[00:03:24] I believe he's a part owner for Ben and Planet although you know baby dot
[00:03:29] I might be misunderstanding the relationship there.
[00:03:33] But but like it's a literal where it's a literal section of a warehouse.
[00:03:39] Go to the back operation is I can't imagine on the up and up but at the same time
[00:03:44] like you are allowed to store stuff in New York City and through appointment only
[00:03:47] you're allowed to you know he brings people in and you're looking at stuff
[00:03:51] that has been like left there you know for example
[00:03:58] Penhouse Comics in the 90s.
[00:03:59] Okay.
[00:04:01] Stored some copies there so they have tons of that they have cases of course
[00:04:05] Jim Lee's X number one the most overvalued comic of all if you ever pay more than
[00:04:11] five bucks for it and and it just it just like it's a it's kind of a
[00:04:17] snapshot of the history of comics and stuff.
[00:04:21] It's a place that doesn't exist in New York City anymore and it's going away.
[00:04:25] It's going to be converted the whole compound is going to be converted into
[00:04:29] a series of art studios and stuff and Joe himself is just has so many stories
[00:04:35] so much knowledge you can talk to him about like just nearly any creator
[00:04:40] any publisher anything and he's got some insight some tale to share about that.
[00:04:47] And you know so being a fan of comics and missing out on going on the hunts
[00:04:52] personally I would throw anyone comics just created vets just to like kind of
[00:04:59] garner more community and so because I found out he was closing I we did these
[00:05:05] like kind of road trips where we would meet at the store just head over there.
[00:05:10] It's been really successful it's it kind of creates a bigger community in New
[00:05:14] York City collectors as well and honestly I'm considering like doing it
[00:05:18] in other locations I'm out of like you know not sure where as New York City just
[00:05:23] like constantly changing yeah terrain landscape and stuff so.
[00:05:30] That sounds awesome yeah I mean and such a trove of knowledge I mean those
[00:05:34] it's sad to hear something like that could be shutting down though like you
[00:05:38] know so but yeah you know as I kind of mentioned Kevin suggested reaching
[00:05:44] out to you as flame con hits next month you regularly or go or tangentially
[00:05:49] host source on anything in conjunction with it.
[00:05:52] So flame con was founded with geek out by a really close friend of my named
[00:06:00] John Jettison who was also close to Kevin Gilligan as well.
[00:06:06] John when my store first opened he was one of the first people to kind
[00:06:11] of greet me and kind of use the anyone comics the way I would was envisioning
[00:06:20] it more than anybody else.
[00:06:21] I worked in metal comics for about 12 years before I opened up my own store.
[00:06:26] Yeah.
[00:06:27] And part of what I ended up doing in anyone comics was ideas I wanted to
[00:06:33] implement that were incompatible with metal comics.
[00:06:36] Midtown comics is I think needed.
[00:06:41] You kind of do need like that supermarket like Walmart like space for
[00:06:47] complex like there does need to be a place a deep or you get any new release
[00:06:51] and can introduce people to new people to new books but I truly like wanted
[00:06:58] to do things that were more in the you know like indie creator space
[00:07:06] and stuff.
[00:07:07] And so John Kevin and I's friend would host a drink and draw something
[00:07:12] that we continue today and you know we would bring in Maaz and
[00:07:16] like people in the area would meet and draw he helped facilitate
[00:07:20] a like little miniature comic book fairs all with the intention of
[00:07:28] like getting people who are not into comics to like understand
[00:07:33] to expand their view of what comic books are and stuff to like
[00:07:36] recognize that there are people who grab coffee same as them who
[00:07:42] work on this stuff and therefore they can connect with it.
[00:07:44] There's a possibility of them connecting with it more you know.
[00:07:47] Yeah.
[00:07:47] Yeah.
[00:07:48] Absolutely.
[00:07:48] Well how much do you credit community integration into the
[00:07:51] success of any one?
[00:07:52] I would say it's the entirety of any one comics you strip away
[00:07:57] the community and I don't think we could have gotten it off
[00:08:02] the ground at all.
[00:08:04] More importantly we did do a lot of we open in 2017 we did
[00:08:10] do a lot of community based events and for a long time
[00:08:16] even now some of them just kind of were duds we would host
[00:08:22] D&D nights where it would just be a DM in one person or a
[00:08:26] drink and draws where just the model and two other people
[00:08:29] would show up and stuff right and that's just that's
[00:08:31] nowhere near enough to cover people's you know the cost
[00:08:36] of you know the value of their time and stuff not to
[00:08:39] mention it wouldn't lead to any sales or anything like
[00:08:41] that either.
[00:08:42] At the same time the all those events even the moments
[00:08:45] where two people do show up and just get to hang out all
[00:08:50] that stuff is what helped us make it through the pandemic
[00:08:54] 2020 forced us to re-visualize how to do the store because
[00:09:00] social events were completely not allowed at all at that
[00:09:04] point right we're not allowed to be closed the stores
[00:09:06] literally close and everything we had no online store
[00:09:08] immediately pivoted to an online store but had we not
[00:09:14] had those earlier events people would not have one
[00:09:19] to support the store as they wouldn't have had that
[00:09:21] connection to support store and make us you know make it
[00:09:24] through 2024 you know.
[00:09:26] Yeah yeah absolutely so I'm just trying to picture this
[00:09:29] how did it work during COVID did you have like a
[00:09:33] place where people could come up and you know grab
[00:09:36] their pull box if you will you know at that store the door
[00:09:40] right you know it's like a handoff.
[00:09:42] So yeah so we did the handoffs first thing first thing
[00:09:46] that had to happen was inventorying the entire store
[00:09:51] to have listed online through an app called Comic Hub
[00:09:54] and then meanwhile John ran did run did try to run
[00:10:02] drink and draws remotely through zoom the one we did
[00:10:07] that was really good Adam Kubrick showed up to draw a
[00:10:10] you know video model and he donated I'm not in the
[00:10:15] story now but he donated some drawings of his of our
[00:10:19] Wolverine model and stuff to the store really awesome
[00:10:22] although he made Wolverine a little bit more buffer
[00:10:27] than the model actually was but you know.
[00:10:32] So there is that but we also immediately put to an idea
[00:10:37] I kind of always had which was bike deliveries of
[00:10:42] people's books.
[00:10:43] Okay.
[00:10:44] Yeah so you know my partner John himself and a few
[00:10:50] other people all and myself we all like would just
[00:10:54] bike deliver books to people as well and that's
[00:10:57] something that we continue today a lot of people
[00:10:59] who are still immuno compromised kind of rely on
[00:11:04] that you know for their fix and you know just
[00:11:07] the general too busy to come by the store because
[00:11:12] you know you're supposed to you know you're
[00:11:14] working however many hundreds of hours a week
[00:11:16] and stuff.
[00:11:17] So the bike delivery thing like was something I
[00:11:19] really you know I've always thought of comic
[00:11:22] stores comic retailers as somewhat like drug
[00:11:26] dealers and so I was able to follow that light of
[00:11:29] thinking to its conclusion.
[00:11:31] Of course yeah that makes it makes sense and bless
[00:11:34] you for for taking care of you know I'm a member
[00:11:37] of the disability community and you know I have
[00:11:39] an autoimmune disease although I'm not immuno
[00:11:41] compromised but I remember what COVID looked
[00:11:44] like for me and I definitely had to be really
[00:11:46] careful so I mean that's amazing that you are
[00:11:48] able to set up something to help people like
[00:11:50] that and that it continues that's really really
[00:11:52] cool.
[00:11:53] Is there a profile kind of to your customer base
[00:11:56] you know some shops move more graphic novels
[00:11:58] others focus on kind of the weekly big two drops
[00:12:01] you know kind of what does it look like.
[00:12:03] When we first opened I really thought the same
[00:12:06] thing as everyone else is thinking which was
[00:12:08] that graphic novels would eventually take over
[00:12:11] the you know so you know whatever people
[00:12:14] people's purchasing habits were so we ordered
[00:12:17] much more heavily on graphic novels but
[00:12:21] like within a year our numbers shifted where
[00:12:24] we just immediately we have to respond to
[00:12:26] whatever sales were and it went to weekly
[00:12:29] comics and the best I could figure and
[00:12:34] and we do sell a lot of non big two things
[00:12:38] but I it seems like a lot of people just
[00:12:41] wanted to show up to space and wanted
[00:12:43] something to pick up and stuff and just
[00:12:45] you know there is the there's there's pros and
[00:12:49] cons of both but you know a graphic novel
[00:12:51] is maybe more convenient it's more
[00:12:54] accessible and stuff but the single issue
[00:12:58] even now is still five bucks at low risk
[00:13:01] you don't you know if you hate it you
[00:13:03] could immediately stop collecting it
[00:13:05] and stuff and you get to try out you
[00:13:08] know with one graphic novel you're stuck
[00:13:09] with that one I don't know new Avenger
[00:13:11] story you know but with the same
[00:13:14] price you could buy five books and try out
[00:13:16] five different stories at once so I mean
[00:13:18] you know everyone's got their own line
[00:13:19] thing but that's like but we it did
[00:13:21] inevitably pivot towards a lot a lot
[00:13:25] worse single issue sales and graphic
[00:13:27] novel sales currently just like the
[00:13:30] market is trending it is it is moving
[00:13:32] towards more manga sales yeah but not
[00:13:37] not to the point where it's dominating
[00:13:38] our single issues just yet in terms of
[00:13:44] big two we do sell a lot of non non
[00:13:49] big two books we have dedicated sex to
[00:13:51] our local artists and stuff but sadly
[00:13:56] like Marvel still completely dominates
[00:13:59] our sales numbers it brings my heart
[00:14:01] when when a indie creator you know
[00:14:06] brings their books to store for us to
[00:14:08] carry has a decent product puts it on
[00:14:10] the shelf and then doesn't pay
[00:14:13] that just goes straight to their
[00:14:14] X-Men or spider-man you know like you
[00:14:16] know yeah what are you doing differently
[00:14:18] than the other people here you know to
[00:14:21] get attention you know to get your to
[00:14:23] get other people's attention if you
[00:14:24] can't give them a little bit of tension
[00:14:26] yeah yeah I mean absolutely I just
[00:14:29] one thing I was curious about so being
[00:14:31] in base you know how much does local
[00:14:34] clientele because you know you you
[00:14:36] worked in different shops in different
[00:14:37] areas in the city so I'm just curious
[00:14:39] you know with local clientele do they
[00:14:42] in the borough by borough right to do
[00:14:45] people buy more miles Morales say
[00:14:47] suicide squad kind of thing um there
[00:14:50] is there's definitely a difference in
[00:14:55] in the neighborhood that you're in
[00:14:57] there's definitely a different personality
[00:14:59] in each neighborhood New York City
[00:15:01] in a way maybe not as much as LA is
[00:15:04] like just a bunch of like small
[00:15:06] each ever is like more like a small
[00:15:08] town and stuff but it's
[00:15:12] not it's not character based but the
[00:15:17] fact is that my neighborhood crown
[00:15:19] heights has a skews more towards
[00:15:24] black West Indian residents and a lot
[00:15:29] of heavily and very we have been we
[00:15:31] have the one of the highest Jewish
[00:15:33] populations there so that neighborhood
[00:15:36] compared to Long Island City which
[00:15:37] skews more Asian more um yeah Latin
[00:15:44] American stuff just literally the
[00:15:47] purchases do somewhat match the
[00:15:50] demographics and stuff in both
[00:15:51] neighborhoods I get sell a black
[00:15:54] Panther in the Brooklyn store by
[00:15:58] tonsi coats at like you know 25
[00:16:01] copies you know in a week and sell
[00:16:05] maybe two in the Queen store but
[00:16:08] meanwhile um in the Queen store I'm
[00:16:10] selling much more heavily um on manga
[00:16:13] than I am in the Brooklyn store
[00:16:15] although again those there's those
[00:16:16] numbers are all growing and stuff
[00:16:17] you know yeah yeah that's fascinating
[00:16:19] so I guess you gotta do get an order
[00:16:21] big on the storm launch in October
[00:16:23] is that right? Oh absolutely it's a
[00:16:25] big number for sure actually I would
[00:16:27] say probably the biggest one outside
[00:16:29] of uncanny X-Men by Gelsimo
[00:16:31] David Marquez yeah I'm super excited
[00:16:34] about that one I actually got to chat
[00:16:36] with Mirewa about you know writing
[00:16:38] that and Akagun last week such an
[00:16:41] amazing creator such a nice human
[00:16:44] being it's nice such a good guy I
[00:16:46] love that the uh what's that a
[00:16:48] Onipress book Akugan? Akagun yeah
[00:16:51] yeah uh somewhat not noticed and
[00:16:56] then the moment that storm announced
[00:16:57] we went out all my copies were
[00:16:59] so nice okay that's great I mean
[00:17:01] yeah yeah yeah well there are lots of
[00:17:05] comic book business models out there
[00:17:06] you know are so are you just you
[00:17:08] mentioned you know having some D&D stuff
[00:17:10] and you know some other gaming kind of
[00:17:12] things before so are you just a
[00:17:13] comic book store? We do yeah we do
[00:17:15] games um art classes and stuff um
[00:17:19] art focus events um uh yeah uh
[00:17:25] Magic the Gathering um Lurkana
[00:17:27] and the Queen Store um uh yeah
[00:17:31] D&D and other independent role-playing
[00:17:33] games for example uh uh Monster Hearts
[00:17:37] is one of the most popular ones that
[00:17:40] we've hosted um um yeah so no I would
[00:17:45] say we're not just a comic book store
[00:17:47] we're we're largely comic store I would
[00:17:49] say I you know I really don't want
[00:17:54] to carry Funko Pop so those are
[00:17:57] awful I mean I have one over my
[00:18:00] shoulder but I have one I used to have
[00:18:04] a couple of what like the point I would
[00:18:07] say what we carry what we do it when
[00:18:10] or we deviate from comic books is
[00:18:13] anything that's like participatory so
[00:18:16] like again like I don't know what you
[00:18:18] could do with Funko Pop so then like
[00:18:19] watch their value on your app there
[00:18:22] something if they designed a board I
[00:18:24] mean they have designed board games and stuff
[00:18:25] but like I don't know yeah maybe we have a
[00:18:27] Monster uh uh chess tournament with
[00:18:29] different uh Funkos or something that's
[00:18:31] cool yeah I mean I can see a chess set
[00:18:34] okay sure why not I mean I don't know
[00:18:37] what else you're gonna do with those
[00:18:38] things because uh I just can't see the
[00:18:41] value personally but more power too I'm
[00:18:43] not gonna I'm not gonna piss on
[00:18:45] anybody's you know joy there I am I'm
[00:18:47] a comic retailer okay well you can do
[00:18:50] that it's just it is not my thing
[00:18:51] and I'm very comfortable saying that you
[00:18:54] know well comic shops aren't just a
[00:18:56] place to buy your books right it's a
[00:18:57] it's another home of sorts a safe place
[00:18:59] where you can go get to know you know one
[00:19:02] another other geeks like you it's really
[00:19:04] kind of not unlike a bar you know yeah
[00:19:07] and I mentioned my LCS is you know like a
[00:19:09] good 35 to 40 minute drive not in my
[00:19:11] town but to next one over you know and
[00:19:14] that was because I went when I moved
[00:19:16] here I went into the shop in town and
[00:19:18] they just completely ignored me didn't
[00:19:19] say a word which I know is a bit of a
[00:19:22] jaw-dropping an anomaly right but you
[00:19:24] know what what helps make your shop a
[00:19:26] home away from home to the community to
[00:19:29] the people around you um yeah it's the
[00:19:32] events we came up with the name Anyone
[00:19:34] Comics literally because I realized that
[00:19:38] the existence of a comic book store
[00:19:40] with all the stereotypes in the history
[00:19:43] the existence of it needs to be sold
[00:19:46] to people and so the name Anyone
[00:19:47] Comics is a sales pitch people walking
[00:19:49] across the street can see the word anyone
[00:19:51] can potentially identify with the word
[00:19:53] anyone and then you know give us a chance
[00:19:56] to like introduce you to something you
[00:19:59] know um yeah so we have a staff that
[00:20:03] uh has specialized knowledge but
[00:20:06] has a broad understanding of the stuff
[00:20:09] that's not you know they're not
[00:20:10] personally interested in sure um they're
[00:20:13] able to um facilitate conversations we
[00:20:17] often introduce people who um are at the
[00:20:22] store who we notice have similar interests
[00:20:24] to each other um you know with with
[00:20:28] respect to boundaries if we know that
[00:20:29] somebody doesn't like to socialize with
[00:20:31] people yeah sure um
[00:20:34] incidentally I was in fact reviewing
[00:20:37] our social media earlier just like
[00:20:40] redo it and uh at least to my knowledge
[00:20:44] three couples have met at the store
[00:20:47] and are still going strong today
[00:20:49] actually so yeah it's a pretty good
[00:20:52] record for a comic shop no doubt married
[00:20:54] at their shop wow oh that's so cool
[00:20:57] matchmaking service um so yeah so like
[00:21:00] hopeful so the event itself like we're
[00:21:03] the idea is to just uh you know not
[00:21:06] just socialize with the customers but
[00:21:07] to have the customer socialize with
[00:21:09] each other and you know friendships
[00:21:11] have formed and that hopefully will
[00:21:14] uh help broaden people's experience
[00:21:17] appreciation of the hobby and stuff um
[00:21:20] it's very funny because complexors
[00:21:21] stereotypically in the past were kind
[00:21:25] of um yeah this like you know these
[00:21:29] the home of like snobs and stuff
[00:21:32] people you don't want to associate
[00:21:33] with and yet somehow you know 40 years
[00:21:37] since their creation um they are some
[00:21:40] of the more social uh places not
[00:21:42] speaking about my store I just whenever
[00:21:43] I touch base at any new town on
[00:21:45] visiting your city that's the first
[00:21:47] thing I do I basically feel like I
[00:21:50] need to touch down on the local
[00:21:52] embassy before I then explore the
[00:21:54] rest of that town you know that's
[00:21:57] awesome but there's no kind of
[00:21:59] globally applicable marketing strategy
[00:22:01] for a comic book shop right um if
[00:22:03] there is absolutely please correct me
[00:22:05] but I'm not aware of one you know
[00:22:07] and it seems like you have to kind
[00:22:09] of find what works for you and you
[00:22:10] talked about you know they're
[00:22:11] overdoing the social media stuff I
[00:22:14] know Facebook and Instagram seem to
[00:22:16] be kind of your more your platforms
[00:22:17] of choice you know is it a social
[00:22:20] media still a viable mechanism to
[00:22:22] get people in the door these days
[00:22:24] or is it just recruiting and getting
[00:22:27] people who are already predisposed
[00:22:29] um I yeah I don't think it's uh
[00:22:32] yeah I don't think it's helpful in
[00:22:33] either uh uh case uh these days
[00:22:37] once upon a time it was um I'll say
[00:22:39] that maybe Reddit was maybe the most
[00:22:41] effective one-to-one conversion
[00:22:43] even though reach was uh less
[00:22:45] interesting yeah um like you'll pay
[00:22:49] for uh Facebook or an Instagram ad
[00:22:51] and like maybe one new person
[00:22:54] discovers your store um we the way
[00:22:57] we use the platforms is more uh
[00:23:00] informational to the people who
[00:23:02] are already following the store like
[00:23:04] hey just so you know this event's
[00:23:05] coming up later on in terms of
[00:23:07] introducing to uh to other people
[00:23:10] there's no better avenue than
[00:23:13] physical flyers than word of mouth
[00:23:15] um as a matter of fact I would
[00:23:17] encourage anybody um uh
[00:23:20] listening that um right now
[00:23:24] with the algorithms kind of working
[00:23:26] against small businesses yeah um
[00:23:29] your it's just full of dissonance
[00:23:31] online um really um
[00:23:35] the best advertising for store is
[00:23:38] its customers um the
[00:23:41] advocacy of a store goes much
[00:23:44] further than a store uh can can go
[00:23:47] I've noticed in social media like
[00:23:49] you can uh you know a store can just
[00:23:51] bark all it all it wants to like
[00:23:54] try to get as much attention and just
[00:23:55] there there are the channels to get
[00:23:58] there are just somewhat closed or
[00:24:00] when they're not closed they're
[00:24:02] different than we what they were
[00:24:03] even a few months ago and stuff
[00:24:05] right simply a person
[00:24:08] posting hey just picked up my books
[00:24:10] at this spot already opens it up to
[00:24:13] a new even if it's if it's a smaller
[00:24:15] audience still new eyes get to see
[00:24:17] that store what they can get at
[00:24:19] that store um so um I
[00:24:21] encourage uh customers and fans
[00:24:23] so just like promote their store
[00:24:25] as much as possible if you haven't
[00:24:27] done it you know do it now do it
[00:24:28] once you know do a review
[00:24:30] online uh actually one funny thing
[00:24:33] is um this is a totally new thing
[00:24:36] as of yesterday um we've been
[00:24:40] encouraging people to do like reviews
[00:24:41] and stuff the store but uh a couple
[00:24:43] of customers came in because a local
[00:24:45] hotel their reviews would mention
[00:24:48] that there's a cool complex or close
[00:24:51] by okay so that's that's an interesting
[00:24:53] thing to like just be in other
[00:24:54] spaces to talk about the store
[00:24:57] stores and stuff you know yeah
[00:24:59] absolutely what's your biggest
[00:25:01] challenge on a regular basis
[00:25:03] marketing getting people in the door
[00:25:05] or otherwise oh man
[00:25:07] on a regular basis um
[00:25:11] the since since 2020
[00:25:15] um we've had some of our
[00:25:17] best sales dates ever and some
[00:25:19] of our worst sales dates ever
[00:25:20] um free 2020 our sales were
[00:25:25] consistently lower than they were
[00:25:27] today but the inconsistency
[00:25:29] right now is I think
[00:25:31] a lot more stressful than having
[00:25:34] lower numbers that are just at
[00:25:36] least you know you can rely on what
[00:25:38] it's going to be month after month
[00:25:40] um so it's just every
[00:25:44] month uh there's just these
[00:25:46] new variables whether it's
[00:25:48] industry specific when we have
[00:25:50] new distributors now we have to
[00:25:52] change our ordering system um
[00:25:54] who are ordering from lunar
[00:25:55] penguin etc or um
[00:25:59] non-industry specific uh
[00:26:01] factors um the weather
[00:26:03] uh has become a little bit more
[00:26:04] extreme in New York City lately
[00:26:06] um so the heat can keep people
[00:26:09] off the store out of the store
[00:26:10] um just the electric um
[00:26:14] um this uh this uh
[00:26:16] what's that uh Microsoft
[00:26:18] crash that happened though
[00:26:20] lately um that that thing
[00:26:22] and luckily that didn't affect our
[00:26:23] trains because New York City's trains
[00:26:25] are so old that they never I guess
[00:26:27] had these they were never up to
[00:26:29] code for these updates ever to begin
[00:26:31] with um but um yeah
[00:26:34] so it's anticipating all these
[00:26:36] uh all these factors
[00:26:38] it's and then I would say
[00:26:40] right now more recently
[00:26:43] um you know like
[00:26:45] trying to get my own
[00:26:47] staff um excited
[00:26:50] about the current
[00:26:52] comics and stuff um yeah
[00:26:54] he's currently facing another reboot
[00:26:56] which I'm on board I love a
[00:26:57] good Mark Wade uh Dan
[00:27:00] Moira drawn thing but like
[00:27:01] the anticipation of another
[00:27:03] uh redefining of the DC
[00:27:06] universe fresh after Dark Knight's
[00:27:08] Metal fresh after
[00:27:10] uh I mean Dark Christ didn't really do
[00:27:12] much to redefine anything but like
[00:27:14] you know like it just it is
[00:27:16] it is kind of uh
[00:27:18] diminishing returns and
[00:27:19] you know one one one encourage you
[00:27:21] think I tell my staff is like they
[00:27:22] look at me with like uh encyclopedic
[00:27:24] minus up and I'm like
[00:27:26] at this point you know as much about
[00:27:28] DC universes be because they're
[00:27:29] literally about to change things with
[00:27:31] this new absolute universe stuff you
[00:27:33] know yeah yeah yeah I mean
[00:27:36] so do you have to
[00:27:39] so the I remember back in the day
[00:27:41] right yeah I would go home
[00:27:43] with a stack of stuff
[00:27:44] um and I'm just working at the shop
[00:27:46] I didn't know but you know it's part of my job
[00:27:48] you know you go home with a stack of stuff
[00:27:50] after you do fulfillment stuff on
[00:27:52] Tuesday nights anticipation for
[00:27:54] you know new comic book day and so
[00:27:56] you can answer questions so do you
[00:27:58] have to have you had
[00:28:00] to retrain yourself like this that
[00:28:02] stack change now oh now I really need
[00:28:05] I wasn't in the manga before but now
[00:28:06] I've got to read manga or I've got to
[00:28:08] find somebody who really knows
[00:28:10] manga yeah make sure that that's a
[00:28:12] part of their skill set when I hire like
[00:28:14] it seems really complicated in a way
[00:28:16] yeah it's very yeah it's it's
[00:28:18] I do the same thing back when I was in midtown
[00:28:20] and right now it's
[00:28:21] currently like untenable
[00:28:25] because you've got
[00:28:26] these new original graphic novels as well
[00:28:28] and they have a market
[00:28:30] you have uh again
[00:28:32] manga like you said in manga is
[00:28:34] more important than it ever was
[00:28:38] again and then just
[00:28:39] you know like you now
[00:28:41] have the Energon Universe
[00:28:43] stuff to contend with Marvel and DC
[00:28:45] although that's not a huge pile
[00:28:47] um I
[00:28:48] I'm still figuring it out
[00:28:50] I opted most recently to have
[00:28:53] specialized
[00:28:55] staff members
[00:28:56] so I do have my manga person
[00:28:58] I do have my
[00:29:00] bookstore graphic novel person
[00:29:03] and then I have my mainstream
[00:29:05] comics person
[00:29:06] um
[00:29:08] the uh yeah
[00:29:10] like I'm guessing
[00:29:12] I'm trying to do a little bit everything
[00:29:14] I always tell them like you know
[00:29:16] you don't need to read everything you just need to
[00:29:18] read enough to be able to figure out
[00:29:20] what the rest of them are like
[00:29:22] we were just talking about Garth Eddus earlier
[00:29:24] yes I think
[00:29:28] he has his nuances but
[00:29:30] you can somewhat safely predict what a
[00:29:32] Garth and his storyline is going to provide
[00:29:34] it's going to be some shocking violence
[00:29:36] some inevitable war references
[00:29:38] and you know it's a
[00:29:40] it's a comfort reading for people
[00:29:42] you don't need to read more Garth and his
[00:29:44] to stay in the know of Garth Eddus
[00:29:46] you just read him now just because you enjoy
[00:29:48] some of his writing and stuff that's true
[00:29:49] yeah yeah yeah actually
[00:29:52] yeah so I yeah so
[00:29:54] I'm you know I guess
[00:29:56] check with me later because like
[00:29:57] I'm still trying to figure out what the best thing is
[00:29:59] I mean maybe we're looking at
[00:30:01] the industry the industry maybe
[00:30:03] is shifting more towards Gravenhals and maybe
[00:30:05] like inevitably the piles
[00:30:07] will shift and they'll be more
[00:30:09] consistent you know you're seeing
[00:30:11] publishers like
[00:30:13] aftershock and scout
[00:30:15] somewhat disappearing although I think
[00:30:17] scouts coming back and stuff and so maybe
[00:30:19] that shift
[00:30:20] will then I don't know you know
[00:30:23] yeah it's it's
[00:30:25] yeah it's a great
[00:30:27] question it is yeah it's hard
[00:30:29] but well yeah I mean from a from a retailer's
[00:30:31] perspective we hear all the time about
[00:30:33] how the industry is broken for a variety
[00:30:35] of reasons yeah I'm sure you have a list
[00:30:37] of things you would you would love to
[00:30:39] start you know to fix
[00:30:40] where would you start oh man
[00:30:43] um
[00:30:44] yeah I actually think
[00:30:46] the brokenness of the industry
[00:30:48] is actually beneficial to
[00:30:51] us oh okay
[00:30:53] I think
[00:30:53] at the end of the day comics
[00:30:55] comics we can all agree
[00:30:57] are a medium more than anything else
[00:30:59] the industry
[00:31:00] is still a
[00:31:02] barely new industry
[00:31:05] I mean the direct market
[00:31:07] comic stores I think only debuted in the
[00:31:09] 80s if I'm not mistaken
[00:31:11] um so
[00:31:13] uh it's it's still being shaped
[00:31:16] um and I think
[00:31:17] this brokenness
[00:31:19] allows stores to have
[00:31:21] individual personalities
[00:31:22] and when
[00:31:24] we do have
[00:31:27] disasters or something
[00:31:29] um how each store
[00:31:30] survives um
[00:31:32] can inspire other stores to follow suit
[00:31:35] but if we're all more
[00:31:36] homogenous then that
[00:31:38] then we'll all fall in this in
[00:31:40] you know the same way and stuff so I
[00:31:42] think I think um
[00:31:44] I think I think yeah I think there's a lot of charm
[00:31:46] with that said um
[00:31:48] the directive of comic
[00:31:50] shops publishers
[00:31:53] creators fans
[00:31:54] should be to grow
[00:31:56] more uh to grow the fandom
[00:31:58] so as long as we internalize
[00:32:00] that uh I think
[00:32:02] that that's maybe the first thing um
[00:32:04] after that maybe I would just
[00:32:06] I don't know uh
[00:32:08] organize us uh enough
[00:32:10] to actually
[00:32:12] maybe get a lobby so that we can
[00:32:14] ship our comics through media mail
[00:32:16] instead of uh you know
[00:32:18] just because they have this antiquated
[00:32:20] uh law uh you know
[00:32:22] you know like it's uh
[00:32:24] yeah like um
[00:32:26] uh it would help us a lot comics do not
[00:32:28] sell strongly enough
[00:32:30] that you know we should be beholden
[00:32:33] they should it should be considered
[00:32:34] media mail same as uh books
[00:32:36] and stuff but just because you have ads in it
[00:32:38] you're uh you know you have to ship it
[00:32:40] um um yeah
[00:32:42] through through ground advantage or something
[00:32:44] but um yeah um
[00:32:46] I would I would maybe change that um
[00:32:49] yeah I don't know
[00:32:50] I mean just just you know
[00:32:52] uh there's a difference between
[00:32:54] thinking uh generationally
[00:32:55] um between older comic store owners
[00:32:58] and younger ones I've noticed um the older
[00:33:00] ones still have this kind of like
[00:33:01] cut through competitiveness with each other
[00:33:04] and then the young ones looked at it more
[00:33:06] communally uh I noticed um so
[00:33:08] you know I think I think
[00:33:09] I think we are gonna
[00:33:12] change to the uh benefit
[00:33:14] down the line and inevitably
[00:33:16] oh yeah yeah I mean if nothing else people
[00:33:18] just sort of age out of owning and then it's all
[00:33:20] communal yeah
[00:33:22] well I mean kind of to your first point we
[00:33:24] there's something I've been doing a lot of thinking about
[00:33:26] you know like how do we engage the younger readers
[00:33:28] right and I keep returning to
[00:33:29] the base that loves Marvel movies you know
[00:33:32] if we could just capture a small segment
[00:33:34] of those people then
[00:33:35] it would stabilize the retail
[00:33:37] comics ecosystem I was thinking that and it's
[00:33:40] uh it's a lost cause um
[00:33:42] unlike uh unlike
[00:33:44] anime
[00:33:46] or um
[00:33:47] even even digital comics
[00:33:50] um the movies and the tv shows
[00:33:52] are like supplementing
[00:33:54] or replacing
[00:33:56] the comic books um
[00:33:58] in other words
[00:34:00] and I'm like I'm like I'm constantly asking
[00:34:02] customers younger customers questions just like
[00:34:04] figure exactly that out
[00:34:05] and uh
[00:34:07] so one example is
[00:34:09] um the
[00:34:10] uh Jason Aaron
[00:34:13] Isad Rivic and Russell Dodderman
[00:34:15] Thors were some of the best comics coming out
[00:34:17] in 2015
[00:34:19] through 2018
[00:34:21] um I remember the moment
[00:34:23] where uh
[00:34:25] the Roxson headquarters was crashing
[00:34:27] onto Manhattan and Jane Foster
[00:34:29] is like holding it up
[00:34:31] and and with her hammer
[00:34:33] just pushing an entire island up and it was like
[00:34:35] it was almost that Christopher Reeve
[00:34:37] uh Superman moment of just like
[00:34:38] saving all of York City right
[00:34:41] and you have the antenna
[00:34:42] of the Empire State Building just bending
[00:34:44] since you barely made it was great
[00:34:46] beautifully drawn by Russell Dodderman
[00:34:48] um and then uh the Thor 11
[00:34:51] Thunder and I could sell that book
[00:34:53] like a ton. Thor 11 Thunder comes out
[00:34:54] and whether you like it or not
[00:34:57] it seems to a lot of people
[00:34:59] that having seen that
[00:35:01] hour and a half has completely
[00:35:03] replaced the value of
[00:35:05] just reading that story like
[00:35:06] that Isad Rivic stuff was
[00:35:09] just gold I mean it's beautifully
[00:35:11] painted and so and I could I could have sold
[00:35:13] it I sold tons
[00:35:14] you know building up that book the moment that movie
[00:35:17] came out it was hard
[00:35:19] to like it the the
[00:35:20] the reaction from the customer is
[00:35:22] I you know like I already
[00:35:25] saw that I don't really you know I want to do something different or
[00:35:27] I didn't like
[00:35:29] it I'm not going to read it and it was hard
[00:35:30] to get past that hurdle of no
[00:35:33] this this is like this is
[00:35:34] different than what you thought it was you know
[00:35:37] yeah
[00:35:38] the movies the Marvel movies
[00:35:40] just seem to service
[00:35:42] movies TV shows seem to service
[00:35:44] movies they don't seem to service the
[00:35:46] complex in contrast you look at uh
[00:35:48] Rob Kirchman's Invincible and
[00:35:49] sales for that are going up people want
[00:35:52] to know what's next um they
[00:35:54] end it at a certain point and
[00:35:56] just all those numbers are up and
[00:35:58] people will of course go back in by
[00:36:00] the earlier volumes to then get
[00:36:02] their complete collection um anime
[00:36:04] works almost the same way people want to know
[00:36:06] what happens next after a burrito
[00:36:08] or one piece
[00:36:09] um the Marvel movies
[00:36:12] don't uh don't service them the same way
[00:36:14] um I give credit to
[00:36:16] James Gunn specifically in
[00:36:18] um uh the DC
[00:36:20] because he'll he's been citing
[00:36:22] non-stop uh both the
[00:36:24] comics and the creators that will be influencing
[00:36:26] stuff and that's been helping our sales as well
[00:36:28] um frankly it's a little bit reminiscent
[00:36:30] of when Elon Musk would tweet
[00:36:32] about whatever NFT because then
[00:36:34] when he mentions hey I'm at the super girl
[00:36:36] woman of tomorrow suddenly
[00:36:38] everyone sold out because of uh that you know
[00:36:41] yeah yeah absolutely
[00:36:42] so does that does that work on
[00:36:44] the I'm not it sounds
[00:36:46] bad to say it's a lesser known property
[00:36:48] but it's not going to hit as many eyeballs right
[00:36:50] like dead boy detectives that just came out
[00:36:52] on Netflix right yeah
[00:36:54] um
[00:36:54] um good question
[00:36:57] uh when we do have a
[00:36:58] sales uh spike it is
[00:37:01] for lesser known
[00:37:02] properties and stuff um the best example
[00:37:05] of that um was
[00:37:06] Watchmen before the Zack Snyder movie I remember working in
[00:37:09] Midtown and it was just like non stop and
[00:37:10] literally the moment the move came out
[00:37:12] like we couldn't like for the first
[00:37:14] time I've ever seen we couldn't move
[00:37:16] shelves of Watchmen afterwards
[00:37:18] um but similarly like
[00:37:21] deadly class dead boy detectives
[00:37:23] um
[00:37:24] yeah in the build up there usually is
[00:37:27] uh increased sales um
[00:37:29] but honestly
[00:37:31] I'm trying to see that that might be
[00:37:33] uh dimension in turn because I would say
[00:37:35] that the numbers
[00:37:37] for dead boy detectives were nowhere
[00:37:39] near what they were
[00:37:41] let's say for
[00:37:43] um
[00:37:44] yeah like Lucifer I guess would be a comparable
[00:37:46] example actually yeah so Lucifer
[00:37:49] was getting a lot more
[00:37:51] sales and I think it was went out of print
[00:37:53] for a bit uh then dead boy
[00:37:55] dead boy detectives and I just feel like so many properties
[00:37:57] are complicated at this point it's
[00:37:59] kind of like glossing you know people aren't
[00:38:01] really like paying that to that facet anymore
[00:38:03] maybe I don't know that's my own conjecture
[00:38:05] okay well I mean
[00:38:07] the customer that sees
[00:38:09] uh Thor right love and thunder the
[00:38:11] customer that watches dead boy detectives right
[00:38:13] and they and they haven't collected
[00:38:15] for a while and they they walk in
[00:38:17] the door and they are like Demetrius
[00:38:19] what should I buy you know like
[00:38:21] what do you do with that customer
[00:38:22] what direction do you point them in because
[00:38:24] yeah i'm a book owners and people
[00:38:27] working shops are kind of like sommoliers in a
[00:38:29] way right yeah yeah yeah
[00:38:30] um uh yeah so so uh
[00:38:33] yeah usually I like giving people options
[00:38:35] um you never know if that person
[00:38:37] is going to come back and you never know if that person is going to come back
[00:38:39] on a day that you're working so I'll
[00:38:41] uh preemptively tell them um okay
[00:38:44] we have this
[00:38:45] we have dead boy detectives
[00:38:46] but um
[00:38:48] uh the recent one was
[00:38:50] by uh uh
[00:38:52] on chack right porn sack yeah porn
[00:38:54] sack yeah
[00:38:56] so then uh so then I would
[00:38:58] then introduce them to okay but also
[00:39:01] here's
[00:39:03] infidel by porn sack or
[00:39:05] uh good agent
[00:39:06] where was that yeah yeah yeah good
[00:39:08] Asian by him um or
[00:39:10] you know here's
[00:39:12] um trying to think what's a good
[00:39:15] yeah like oh here's
[00:39:16] damn them all damn them all has nothing
[00:39:18] to do with uh
[00:39:20] either dead boy detectives or that but
[00:39:22] here's a fascinating world
[00:39:24] of just like street level detectives
[00:39:26] and demons and stuff as well so now
[00:39:28] what you like about
[00:39:30] dead boy detectives which is this
[00:39:32] kind of like underlying supernatural
[00:39:34] world uh
[00:39:36] you know that we're not seeing maybe the charm
[00:39:38] of the character tracking with each other so
[00:39:40] that's charming facet um that
[00:39:42] might be present here in
[00:39:44] let's say damn them all um if
[00:39:46] you do like it here's other books by this creator
[00:39:48] not from DC so you might not see them
[00:39:50] you know advertise you might be able
[00:39:52] to enjoy here of course you can show them
[00:39:54] Sandman where they started and stuff um
[00:39:57] so yeah so I like to I
[00:39:58] like to give people options because
[00:40:00] and I always want to emphasize that
[00:40:03] dead boy detectives
[00:40:04] or invincible has been
[00:40:06] around for 20 years you know
[00:40:08] and now you're noticing it
[00:40:10] if you look on these shelves
[00:40:12] there could potentially be something
[00:40:15] there that you
[00:40:16] you know you could have been on the ground floor
[00:40:18] of that you will be
[00:40:19] you know that you'll see 20 years from now
[00:40:21] you can be excited about it right now and you
[00:40:24] could be much more gratified and much more
[00:40:26] uh helpful in its development by
[00:40:28] just being a fan of it early
[00:40:30] so I try to encourage people like I
[00:40:32] try to lead them into uh that
[00:40:34] it's hard but like that's
[00:40:36] but I think it's important that people understand that
[00:40:38] like you know comics
[00:40:40] are largely
[00:40:42] uncompromised uh
[00:40:43] visions of uh ideas it's the most
[00:40:46] one to one medium
[00:40:48] from creators
[00:40:49] to fans I think in existence
[00:40:52] right now yeah and
[00:40:54] and definitely
[00:40:56] people are shaping what they do
[00:40:58] to to fit the market it's amazing
[00:41:01] just
[00:41:01] how the artwork has changed
[00:41:03] and how many people now I think about
[00:41:06] so we had the British invasion you know in the 90s
[00:41:08] and so
[00:41:09] a whole group of creators that were inspired
[00:41:12] and you know riff off of that
[00:41:14] um and now
[00:41:16] you have a whole especially with artists
[00:41:17] you have a whole new generation of artists who have been
[00:41:20] who grown up with manga
[00:41:21] and and so that style
[00:41:24] is it's in everything now
[00:41:26] yeah I find myself trying to compare
[00:41:28] okay well this looks like
[00:41:30] what looks like you know manga
[00:41:32] is what it looks like
[00:41:33] yeah yeah yeah so it's just kind of
[00:41:35] interesting to see how that changes over time
[00:41:37] yeah it's fascinating it's like it's
[00:41:39] Americana right you could probably pick up any comic
[00:41:41] book or graphic novel and almost get a sense
[00:41:43] of where things were at the time
[00:41:45] um there's a website
[00:41:47] that I don't know what it was customer showing the other day
[00:41:49] that um
[00:41:51] uh that compared uh the fantastic
[00:41:53] Ford to the great American
[00:41:55] novel like apparently Stanley withheld his
[00:41:57] name because he wanted to write that
[00:41:59] and the website posits that
[00:42:01] here he did write the great American novel
[00:42:03] because the fantastic for just constantly
[00:42:05] a reaction to
[00:42:07] what's going on uh at the time
[00:42:09] from uh
[00:42:11] you know them racing the communist
[00:42:13] to the moon to
[00:42:15] you know uh John Byrne giving
[00:42:17] uh Sue Storm a short haircut
[00:42:19] which is like one most 80s
[00:42:21] things you know yeah yeah
[00:42:23] yeah well do you have a favorite
[00:42:25] book right now do you have time to actually
[00:42:27] read for yourself yeah um
[00:42:29] that that's the one that's the one major
[00:42:31] benefit of uh
[00:42:33] having the two shops is uh
[00:42:35] when I'm commuting that's that's where I do
[00:42:37] a lot of my reading and stuff um
[00:42:40] presently
[00:42:41] let me think the one um
[00:42:43] I mean I don't want to do the cheap thing
[00:42:45] of like
[00:42:46] talking about older books that I'm reading but
[00:42:48] I'm currently like rereading
[00:42:50] uh some of the new universe
[00:42:53] stuff because I'm fascinated by that era
[00:42:55] um
[00:42:56] uh namely dp7 I think has had so much
[00:42:59] legs uh you know
[00:43:01] a group of runaway
[00:43:03] uh superhuman
[00:43:04] uh people who escape
[00:43:06] a clinic that's helped that's supposed to
[00:43:08] uh help them
[00:43:09] acclimate with society
[00:43:12] uh with their superpowers I feel like it's
[00:43:13] would be so much more appropriate now
[00:43:16] than than ever before
[00:43:17] um um but anyway
[00:43:20] um let me think
[00:43:22] I'm currently reading the absolute power stuff
[00:43:23] I hate that I'm enjoying
[00:43:25] the bloodhunt stuff that's happening
[00:43:27] I know I'm right there with you
[00:43:29] but it sucked me in like I read the Hulk
[00:43:31] one shot the other day and I was like
[00:43:33] I okay I like this I don't know why
[00:43:35] I didn't like this but yeah I like
[00:43:37] it it's what comics is supposed to be
[00:43:39] right just like I you know
[00:43:41] like just throw dumb
[00:43:43] concepts and just like have like
[00:43:45] you know what I guess I guess what we're
[00:43:47] me and you are enjoying about it is that
[00:43:49] bloodhunt knows what it is and stuff I
[00:43:51] think right for sure yeah um
[00:43:53] I am
[00:43:56] like really
[00:43:57] fascinated with my
[00:43:59] feelings about X-Men
[00:44:01] having read uh X-Men
[00:44:03] one um
[00:44:05] cause uh you go from the
[00:44:07] Pepe Loraz artwork in House of X
[00:44:09] and like putting
[00:44:11] Ryan Stegman as your
[00:44:13] main artist for your main title
[00:44:15] uh is almost border
[00:44:17] line experimental it's like so far from
[00:44:19] what you if there is no house
[00:44:21] style but like it's so far from what seemed
[00:44:23] like the house style for X-Men was
[00:44:25] um the other thing about that book
[00:44:27] is how much
[00:44:29] more Krokoan references
[00:44:32] they there are
[00:44:33] than like
[00:44:35] advertise I mean
[00:44:36] I look at books and I
[00:44:38] I appreciate them on two levels the as a fan
[00:44:41] obviously I'm an X-Men fan
[00:44:43] and uh and
[00:44:45] but then as a retailer and I actually think
[00:44:47] that the Krokoan
[00:44:49] uh
[00:44:51] stuff it just seems
[00:44:53] necessary for this new
[00:44:54] reading of or at least they're referencing it very heavily
[00:44:57] like they were advertising like a clean break from it
[00:44:59] but like it seems to
[00:45:01] be built into this and
[00:45:02] I don't
[00:45:04] I don't think it's a good thing from retailer
[00:45:06] side I think
[00:45:08] I guess they want their cake and they want to eat it too
[00:45:11] right they want to keep their Krokoan fans and they want
[00:45:12] new fans but I don't know I
[00:45:14] I guess they would benefit from like
[00:45:16] uh Tom Breivort doing
[00:45:18] like a recap of Krokoan
[00:45:20] for what they're expecting their new
[00:45:22] fan base to be I guess
[00:45:23] um actually you know what
[00:45:25] I'll go with uh we were one of the stores
[00:45:28] that got the NYX
[00:45:29] book early um
[00:45:31] I got a chance to read it and uh I actually think
[00:45:33] so far of the
[00:45:36] yeah and Chenex is actually not bad
[00:45:38] also was really good Guardians of Galaxy book but I'd say NYX is probably the strongest
[00:45:40] uh of these new X-Men batches
[00:45:42] so far so I'll go with NYX if anything
[00:45:44] okay sure yeah I mean
[00:45:46] I picked up the
[00:45:48] I gotta admit I was not the
[00:45:50] the biggest massive Krokoan fan
[00:45:52] okay for me
[00:45:54] I get and I talked to Steve Fox about this
[00:45:56] at length right I
[00:45:58] get the big swing I love the big swing
[00:46:00] I love risk taking in comics especially
[00:46:02] with our established characters
[00:46:04] like I beat on this drum constantly
[00:46:06] so I cannot be a hypocrite
[00:46:08] and not acknowledge what
[00:46:10] Kirkland did um I
[00:46:12] can also say it was
[00:46:14] not for me I love Hickman
[00:46:16] you know east east east of west
[00:46:18] you know one of my favorite um
[00:46:20] but you know and I think
[00:46:22] that's well I don't really got
[00:46:24] yeah I did yeah yeah
[00:46:26] yeah yeah but I really
[00:46:28] liked this this new X-Men reboot
[00:46:30] but maybe that's because it
[00:46:32] felt far more familiar to
[00:46:34] me as a 90s
[00:46:36] you know X-Men kid
[00:46:37] um because there's some resonance
[00:46:40] in Stegman's work that I can
[00:46:41] the architecture of it feels
[00:46:43] more like
[00:46:44] or something like that
[00:46:47] you know although it's not direct analog
[00:46:49] or anything like that it just feels
[00:46:51] very in pocket for
[00:46:53] I guess in my mind mentally what
[00:46:55] some of these characters look like
[00:46:57] to some extent well
[00:46:59] looking through X-Men number one
[00:47:01] I'll tell you that's the most
[00:47:03] fantastic Ninja Turtles artwork
[00:47:05] I've ever seen
[00:47:07] highly detailed sewer
[00:47:09] like
[00:47:11] the physique of some
[00:47:13] of these characters like the beast is
[00:47:15] like almost mutant
[00:47:17] animal proportion and stuff
[00:47:19] and Cyclops I think has
[00:47:21] the perfect body model for Casey
[00:47:23] Jones in this new
[00:47:24] in Rhinsegman's work sorry
[00:47:27] sorry I just wanted to get my joke out there
[00:47:28] no no that's good that's good
[00:47:31] well kind of switching gears to some
[00:47:33] extent I know a lot of folks
[00:47:34] in the crowdfunding space and I think
[00:47:37] about how that ecosystem interacts
[00:47:39] largely separately from
[00:47:40] the direct market model so
[00:47:42] first do you carry any
[00:47:45] retailer bundles or that stuff?
[00:47:47] yeah we certainly order some
[00:47:49] um we carried
[00:47:51] the Jeff Smith Bone College
[00:47:53] year stuff for example
[00:47:54] yeah
[00:47:56] we just donated to
[00:47:58] a new book called Epiphany Engine
[00:48:00] a lot of the creators involved are
[00:48:02] customers of mine
[00:48:04] as a matter of fact Epiphany Engine
[00:48:06] is kind of seems like a Christ on
[00:48:08] Infinite Earth type of
[00:48:10] indie creator owned books namely
[00:48:12] Black Creators and stuff
[00:48:14] yeah I encourage my
[00:48:16] customers who are getting into
[00:48:18] making comics to do
[00:48:20] crowdfunding campaigns
[00:48:22] crowdfunding is valuable
[00:48:24] for comic creator
[00:48:26] it should yule you not just for
[00:48:28] that book but for future projects
[00:48:30] it'll help you create
[00:48:31] a fan base the fact is
[00:48:34] that there are some people who
[00:48:36] exclusively shop with Kickstarter
[00:48:37] or Indiegogo or whatever there is
[00:48:40] and just don't visit a comic store
[00:48:42] for access reasons or maybe just
[00:48:44] preference
[00:48:46] and
[00:48:48] uh ultimately
[00:48:50] for the people who are hesitant about doing crowdfunding
[00:48:52] because of that
[00:48:54] they shouldn't look at it
[00:48:56] as like
[00:48:58] you know begging for money
[00:49:00] which is still surprisingly a mentality
[00:49:02] some people have
[00:49:04] it's really a powerful
[00:49:06] marketing tool more than anything else
[00:49:08] to use
[00:49:10] crowdfunding with that said I do
[00:49:12] see
[00:49:13] it seems like there's more crowdfunding
[00:49:16] projects out there
[00:49:18] and
[00:49:18] it almost seems logical for
[00:49:22] companies to move in that
[00:49:24] direction to guarantee the funding of books
[00:49:26] um
[00:49:27] the GI Joe Compendium is
[00:49:30] really uh fascinating
[00:49:32] because
[00:49:33] I don't think I would order that
[00:49:36] book for my store because it doesn't seem
[00:49:38] like the audience
[00:49:40] is there in my community
[00:49:42] for the GI Joe Compendium
[00:49:44] right I would be a fan but I don't know
[00:49:46] if I could sell it successfully like
[00:49:48] Larry Hamas ongoing GI Joe
[00:49:50] comic we sell three copies
[00:49:52] and all those people already own those issues
[00:49:54] and stuff
[00:49:57] but
[00:49:57] of course there are huge GI Joe fans
[00:50:00] out there there's apparently three million
[00:50:02] dollars worth of
[00:50:03] GI Joe fans out there and they're scattered
[00:50:06] you know across the country and stuff so like
[00:50:08] that
[00:50:09] you know I don't see
[00:50:12] any other way to have done that
[00:50:14] then in that way I
[00:50:16] certainly still I do not think shops
[00:50:18] would have given Larry
[00:50:20] Hamas and company nearly
[00:50:22] that much amount of money
[00:50:24] and not to mention you've now eliminated
[00:50:26] your overheads of distributing through diamond and stuff
[00:50:28] um I mean if if counterase
[00:50:30] needs to go through Kickstarter
[00:50:32] you know what you know who
[00:50:34] you know who's everyone else so like you know
[00:50:36] ignore that avenue and stuff um
[00:50:38] but I think that uh
[00:50:39] comic book stores do need to pay attention to it I think
[00:50:42] our job
[00:50:44] with how varied
[00:50:46] because of what we were discussing earlier
[00:50:48] uh with the variety of
[00:50:50] kinds of products that are out there now
[00:50:52] just like if a store
[00:50:54] is overwhelmed customers are overwhelmed
[00:50:56] too and yet we all kind of want to break
[00:50:58] out of these like
[00:51:00] Amazon like algorithms
[00:51:02] we don't want to be recommended
[00:51:04] when we're reading dead boy detectives
[00:51:05] only Neil Gaiman
[00:51:08] products and uh you know stuff going
[00:51:10] forward we want
[00:51:12] like our mood isn't the same
[00:51:14] they're you know
[00:51:15] you maybe want to read
[00:51:17] dead boy detectives or then good Asian
[00:51:19] and then you maybe
[00:51:21] want to read zippy the pinhead like
[00:51:23] why we're not one
[00:51:25] thing you know we're not um
[00:51:28] so uh
[00:51:29] uh so I think
[00:51:31] the future of comic books lies
[00:51:33] in curation more than anything else
[00:51:36] so um people come to your
[00:51:37] shop they want uh some
[00:51:39] of your tastes they want the recommendations of staff
[00:51:41] they want to be able to go to a
[00:51:43] trusted source and break out of their own
[00:51:45] thinking um but also
[00:51:47] we need to be responding
[00:51:49] to uh the customers
[00:51:51] in our neighborhood um
[00:51:53] the uh cocoon stuff
[00:51:55] was a strong seller for anyone comics
[00:51:57] um everyone comics
[00:51:59] is currently hitting
[00:52:01] a peak X-Men with the newest run
[00:52:03] right now and so we are
[00:52:05] getting exactly that we're getting
[00:52:07] the cocoon fans
[00:52:09] on the one end and then the non
[00:52:11] cocoon fans on the other end and
[00:52:13] so the orders are adjusted as such
[00:52:15] um you know um so
[00:52:17] yeah so I
[00:52:19] guess I've heard a lot of people
[00:52:20] in in shops talk about trying to get
[00:52:23] that book that
[00:52:24] you grab the book little different in
[00:52:27] New York but you know where I'm at
[00:52:29] right so you grab the book you walk back
[00:52:31] out to your car before you drive home
[00:52:33] or you go anywhere else you read that
[00:52:35] book you know do you feel like
[00:52:37] X-Men could be that book again
[00:52:39] for people?
[00:52:40] I think the ultimate stuff seems to be that
[00:52:42] book for people um
[00:52:45] yeah uh
[00:52:47] is X-Men that
[00:52:49] um ironically
[00:52:50] X-Men is that for uh the cocoon
[00:52:53] fans right now similar to
[00:52:55] the characters themselves they feel
[00:52:57] like they don't have a home and they're hoping
[00:52:59] to uh get attached to
[00:53:01] it um NYX I think
[00:53:03] is the best example
[00:53:05] uh best I would say it's a best
[00:53:07] result of
[00:53:08] that kind of compromise
[00:53:11] um the story seems to be
[00:53:12] about uh people
[00:53:14] who are refugees
[00:53:16] who are finding a community
[00:53:18] in New York City so of course it'll sell
[00:53:21] better in my store than
[00:53:22] anywhere else um but they're finding their
[00:53:25] people there and um
[00:53:27] um I
[00:53:28] I think I think there is
[00:53:30] it's that for those people I
[00:53:32] yeah yeah I yeah
[00:53:34] um but I think ultimate
[00:53:36] the ultimate universe stuff has been
[00:53:38] the immediate I need to
[00:53:40] read this stuff or
[00:53:41] I go anywhere that's what I've seen
[00:53:44] okay well what's the best
[00:53:46] part about your job
[00:53:48] um probably ordering uh things
[00:53:50] um
[00:53:52] uh
[00:53:55] you well okay there's
[00:53:56] two things
[00:53:58] uh when um
[00:54:00] yeah when I'm
[00:54:01] when I'm um
[00:54:03] when I'm just like solo in the shop
[00:54:05] it's fun to like place
[00:54:07] orders for books in the store
[00:54:09] um imagine
[00:54:11] your budget for comic books but
[00:54:13] multiplied by a thousand
[00:54:14] you're shopping for other people but then like
[00:54:16] you get to you know buy
[00:54:19] a couple things that you think are cool based on
[00:54:21] your taste but also shopping
[00:54:22] for other people's taste and stuff
[00:54:25] um it's really fun like
[00:54:27] uh yeah buying just
[00:54:29] just yeah like you get to like
[00:54:30] satisfy that impulse of
[00:54:33] buying and you get to surrender to it a little bit
[00:54:34] because you know that there's no audience for this stuff
[00:54:37] um without like
[00:54:38] you know checking
[00:54:40] your own personal bank account stuff
[00:54:42] we all we all lose that afterwards
[00:54:44] um but um
[00:54:46] I I think uh
[00:54:48] definitely the most gratifying thing
[00:54:50] uh is uh
[00:54:53] when people
[00:54:54] have I guess
[00:54:56] told me of
[00:54:58] the meaning the shop has had for them
[00:55:00] whether it's through the friendships
[00:55:02] that they've uh formed
[00:55:04] or the inspiration they've gotten
[00:55:06] um from being there
[00:55:08] and stuff uh some people have come
[00:55:10] back with some pretty amazing comic books
[00:55:12] um that we're selling on our website
[00:55:14] we're redoing it just to like
[00:55:16] feature them more um
[00:55:18] when um when I
[00:55:20] see uh
[00:55:22] friends years
[00:55:24] later that I know met through the
[00:55:26] shop and stuff um
[00:55:29] you know that's that's the most gratifying
[00:55:30] thing is like I guess
[00:55:32] feeling like you've had like an impact
[00:55:34] in somebody so however long this uh
[00:55:36] this lasts um
[00:55:38] that moment was
[00:55:40] while all these stores were around that
[00:55:42] these moments were meaningful to people and so
[00:55:44] you know that's uh that's the best part
[00:55:46] that's awesome but we got listeners
[00:55:48] around the world uh we're big in Germany
[00:55:50] for some reason nice
[00:55:51] Donka by the way
[00:55:54] um you retooled the website
[00:55:56] so how can they not specifically
[00:55:57] our German friends support you at anyone
[00:55:59] um yeah we you can still access
[00:56:01] our website uh we do have um
[00:56:03] um uh
[00:56:05] yeah we do have a shop there
[00:56:07] uh it's it's a powered by comic
[00:56:09] hub um I don't know
[00:56:12] if it allows for uh
[00:56:14] uh international
[00:56:15] shipping feel free to email us and
[00:56:17] info at anyonecomics.com we can certainly
[00:56:19] accommodate um of course
[00:56:21] shipping charts would be probably ridiculous
[00:56:23] but yeah international
[00:56:25] shipping is awful but well
[00:56:27] you know what I'm hopefully going to Greece this
[00:56:29] year to visit by grandmother so
[00:56:31] uh maybe I'll ship from from there
[00:56:33] and save everyone some money oh that's
[00:56:35] awesome so um any
[00:56:37] store signings or big events we should
[00:56:39] know about coming up sure um
[00:56:41] these haven't been posted but uh they'll be
[00:56:43] posted by the time this probably broadcast but uh
[00:56:45] we have Fred van Lentie
[00:56:47] uh coming in uh he's
[00:56:49] returning to archer and Armstrong um
[00:56:52] Fred van Lentie and Greg Pack wrote one
[00:56:53] of my favorite comic books which was incredible
[00:56:55] Hercules um just
[00:56:57] a great buddy uh comic
[00:56:59] and uh Fred took that energy
[00:57:01] to archer and Armstrong
[00:57:03] um for valiant um
[00:57:05] and uh yeah you have the ultimate
[00:57:07] cynic which is an immortal
[00:57:09] uh hobo and uh
[00:57:11] the ultimate naive uh person
[00:57:13] which is a brainwashed former
[00:57:15] cult member and uh
[00:57:18] yeah like like you
[00:57:19] know he's a hilarious writer
[00:57:22] um so he's going to be at everyone
[00:57:24] comics on the 21st
[00:57:26] um we
[00:57:27] are going to be at flame con
[00:57:29] well I'll be in flame con um
[00:57:31] uh in a panel called
[00:57:33] along with uh
[00:57:35] Joy who is the owner of hip
[00:57:37] neotronic comics in satin island
[00:57:39] um it's uh
[00:57:41] it's uh owning
[00:57:43] it's a panel about owning comic store
[00:57:45] parentheses or what
[00:57:47] not to do uh in business
[00:57:49] okay um
[00:57:51] yeah um
[00:57:53] uh so yeah playing
[00:57:55] cons on 17th and 18th um
[00:57:57] the oh and uh
[00:57:59] we're hosting Alex Segura
[00:58:01] at uh anyone comics
[00:58:03] on the
[00:58:05] uh 19th
[00:58:07] for spider society number one
[00:58:09] as well as this one's going to be a huge one
[00:58:11] uh there's
[00:58:13] a new Jimi Hendrix science fiction
[00:58:15] uh graphic novel coming out
[00:58:17] called purple haze of course uh
[00:58:19] written by a customer of mine named uh
[00:58:21] uh dj ben hamid from the podcast
[00:58:23] for all nerds he's going to have a huge
[00:58:25] signing on the 20th uh
[00:58:27] tentatively it's been pushed back but
[00:58:29] it's going to be the 20th uh Tom
[00:58:31] mandrick did the artwork for that
[00:58:33] it looks beautiful yeah
[00:58:35] and we're going to have
[00:58:37] exclusive book plates you can order you can actually
[00:58:39] put it on our website at
[00:58:40] anyonecomics.com right now while we still have
[00:58:43] copies uh slated to come in
[00:58:45] oh that's amazing yeah man drake fan
[00:58:47] i've got uh a specter
[00:58:49] he's been rated oh yeah yeah yeah
[00:58:50] poster like somewhere the glow in the dark
[00:58:53] poster yeah from from the 90s
[00:58:55] yeah john austrander uh
[00:58:57] Tom mandrake yeah man it was such a good
[00:58:59] book like yeah the age crisis
[00:59:01] like in the 90s like
[00:59:03] it's an under the radar but people who
[00:59:05] want to go back and mine
[00:59:07] old books that's that's one of the ones
[00:59:08] i actually recommend to people some of the
[00:59:10] worst books came out in some of the best books
[00:59:12] came out and the best books are not
[00:59:14] talked about enough yeah exactly
[00:59:16] yeah all right well before i let you
[00:59:19] go i need to ask you brooklyn
[00:59:20] where's the best place for pizza
[00:59:23] uh oof um
[00:59:27] okay
[00:59:28] brooklyn
[00:59:31] cross street we have a store
[00:59:32] called uh uh tony's
[00:59:34] pizza uh i'll say
[00:59:36] specifically
[00:59:37] the jerk chicken slice is
[00:59:40] great uh if there's spicy
[00:59:42] stuff it's i can't recommend that
[00:59:44] enough um otherwise
[00:59:46] wizard hat is uh is a great pizzeria
[00:59:48] that's not too far from us
[00:59:49] um the best pizza i've had in uh
[00:59:52] in new york though uh today
[00:59:54] i mean that growing up here all the best
[00:59:56] pizza was the 90s but uh
[00:59:58] filomena in sunnyside near the queen
[01:00:00] shop near everyone comics is the best
[01:00:02] pizza i'm enjoying today actually
[01:00:04] all right you heard it from a native
[01:00:06] new yorker folks like if you go
[01:00:08] the new york comic con you know where
[01:00:09] to go get pizza here you go i want
[01:00:11] to cover that base so uh demigros thank
[01:00:14] you so much for coming on today and
[01:00:15] chatting with me about anyone all right
[01:00:17] well this is yeah absolutely
[01:00:19] well this is by no deal reminding everyone
[01:00:21] to stop by their lcs and pick up
[01:00:24] the pull box because it really really
[01:00:25] matters folks that is one thing i
[01:00:27] consistently hear shop owners begging
[01:00:30] please please pick your stuff up
[01:00:31] you know support your local store make
[01:00:33] sure to tell them they are appreciated
[01:00:34] and for all of us at comic book yeti thanks
[01:00:36] for tuning in to let's talk shop uh
[01:00:39] we'll see you next time take care everybody
[01:00:41] this is by no neil one of your
[01:00:43] host of the cryptic creator corner
[01:00:44] brought to you by comic book yeti
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